How to Read Cracking the PM Interview: How to Land a Product Manager Job in Technology MOBI
How many pizzas are delivered in Manhattan? How do you design an alarm clock for the blind? What is your favorite piece of software and why? How would you launch a video rental service in India? This book will teach you how to answer these questions and more. Cracking the PM Interview is a comprehensive book about landing a product management role in a startup or bigger tech company. Learn how the ambiguously-named "PM" (product manager / program manager) role varies across companies, what experience you need, how to make your existing experience translate, what a great PM resume and cover letter look like, and finally, how to master the PM interview questions (estimation questions, behavioral questions, case questions, product questions, technical questions, and the super important "pitch").CONTENTS:The Product Manager RoleWhat is a PM?Functions of a PMTop Myths about Product ManagementProject Managers and Program ManagersCompaniesHow the PM Role VariesGoogleMicrosoftAppleFacebookAmazonYahooTwitterStartups Getting the Right ExperienceNew GradsMaking the Most of Career FairsDo you need an MBA?Why Technical Experience MattersTransitioning from Engineer to Product ManagerTransitioning from Designer to Product ManagerTransitioning from Other RolesWhat Makes a Good Side Project? Career AdvancementTips and Tricks for Career AdvancementQ & A: Fernando Delgado, Sr. Director, Product Management at YahooQ & A: Ashley Carroll, Senior Director of Product Management, DocuSignQ & A: Brandon Bray, Principal Group Program Manager, MicrosoftQ & A: Thomas Arend, International Product Lead, AirbnbQ & A: Johanna Wright, VP at GoogleQ & A: Lisa Kostova Ogata, VP of Product at Bright.com Behind the Interview ScenesGoogleMicrosoftFacebookAppleAmazonYahooTwitter Dropbox ResumesThe 15 Second RuleThe RulesAttributes of a Good PM ResumeWhat to Include Real Resumes: Before & AfterCover LettersElements of a Good PM Cover LetterThe Cover Letter TemplateA Great Cover Letter Company ResearchThe ProductThe StrategyThe CultureThe RoleThe Questions Define Yourself"Tell Me About Yourself" (The Pitch)"Why do you want to work here?""Why should we hire you?""Why are you leaving your current job?""What do you like to do in your spare time?""Where do you see yourself in five years?""What are your strengths and weaknesses?"Sample Strengths and Weaknesses Behavioral QuestionsWhy These Questions Are AskedPreparationFollow-Up QuestionsTypes of Behavioral Questions Estimation QuestionsApproachNumbers Cheat SheetTips and TricksExample InterviewSample Questions Product QuestionsAbout the Product QuestionType 1: Designing a ProductType 2: Improving a ProductType 3: Favorite ProductPreparationTips and TricksSample Questions Case QuestionsThe Case Question: Consultants vs. PMsWhat Interviewers Look ForUseful FrameworksProduct MetricsInterview Questions Coding QuestionsWho Needs To CodeWhat You Need To KnowHow You Are EvaluatedHow To ApproachDeveloping an AlgorithmAdditional Questions & Solutions AppendixTop 1% PMs vs. Top 10% PMsBe a Great Product LeaderThe Inputs to a Great Product RoadmapHow to Hire a Product Manager
